Issue 4, November 2010

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News from Cornell's Viticulture and Enology Program 
Issue 4 November 2010


Tasting

RESEARCH FOCUS

Increasing Customer Satisfaction Improves Tasting Room Sales
In a study of 12 Finger Lakes wineries, horticultural marketing professor Miguel Gomez found direct links between tasting room attributes, customer satisfaction and sales.


Kevin Martin

FACULTY FOCUS

5 Questions for Kevin Martin
Martin joined Pennsylvania State University and Cornell's Lake Erie Regional Grape Program as Farm Business Management Educator in 2008.


Student Focus

STUDENT FOCUS

Undergraduates Team up With Faculty at Geneva for Summer Research
Each summer, most undergraduate Viticulture and Enology (VIEN) majors head to the vineyards and wineries for internships, but a few venture into labs instead.


Industry Focus

INDUSTRY FOCUS

Recycling Hot Water for Barrel Washing Reduces Carbon Footprint at Jackson Family Wines
Cornell alumnus Torey Arvik (PhD '03) tested and adapted water recycling process for washing oak barrels.


Grapes 101

GRAPES 101

Sources and Sinks: Allocation of Photosynthates during the Growing Season
Carbon produced through photosynthesis is allocated to different tissues at different times in the growing season.


IN THE NEWS

  • Future Lab: Measuring Vineyard Yields
    This podcast from Intel Corporation about the use of computers to image grape clusters and predict yield and leaf area in vineyards includes an interview with Terry Bates, director of the Cornell Lake Erie Research and Extension Laboratory in Portland, NY. The Portland vineyard is also featured in this photo of Carnegie-Mellon scientist Debadeepta Dey and the resulting computer image of a vine at the laboratory.
  • Fred Frank Named Outstanding Cornell CALS Alumnus
    Frank, 1979 CALS alumnus and president of Konstantin Frank Vinifera Wine Cellars since 1993, was one of eight Outstanding Alumni awardees honored November 5 at a reception and dinner at Cornell's Statler Hotel.
  • VineBalance: Eastern Grape Growers Are Learning That Being Sustainable Can Also Mean Being Profitable.
    The September 2010 American Fruit Grower online edition featured an article on VineBalance, New York's sustainable viticulture project, directed by Senior Extension Associate Tim Martinson.

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